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H&M

H&M Resort Essentials Lookbook
Brand
Date

Jun 2025

Description

The H&M Resort Essentials lookbook features a collection of high street fashion designed for coastal environments. Photographed by Thomas Cooksey, the editorial series showcases model Nyakong Chan across a variety of outdoor landscapes, ranging from sandy dunes to rocky quarries. The imagery utilizes a consistent approach to natural light to highlight fabric details, including eyelet embroidery, ribbed textures, and layered ruffles. By employing clean, vertical framing and an earthy, minimalist color palette, the lookbook maintains a refined aesthetic that bridges lifestyle and editorial fashion photography.

Style

Lifestyle, Vertical

Techniques

Natural light

Industries

High Street Fashion

Context

Lookbook

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