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H&M: Dziękujemy, że jesteście sobą

Brand
Date

Feb 2025

Description

H&M presents Dziękujemy, że jesteście sobą, a high-street fashion campaign highlighting activewear in motion. The production, executed by Moon Films, follows a series of individuals engaged in physical activities, ranging from aerial acrobatics in a sun-drenched gymnasium to movement sequences captured among trees. The project leans into natural light and a clean visual aesthetic, emphasizing the versatility and movement of the collection through live-action technique.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Color
Burgundy
Nude / Sand
Background

Gym

Context

TVC / TV Commercial

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