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H&M: Beauty Oct 2023

Brand
Date

Oct 2023

Description

H&M presents this beauty portrait series featuring model Abby Champion. The collection focuses on a minimalist aesthetic, utilizing clean styling and soft, natural light to emphasize skin texture and tonal makeup details. Photographer Pauline Suzor leads the visual direction across the project, working alongside hair stylist Henrik Haue and makeup artist Ignacio Alonso. The series utilizes casting by Tina Tapper to frame the commercial and editorial photography, set against a consistent white backdrop.

Style

Vertical, Clean, Editorial

Techniques

Natural light

Industries
Background

White Seamless

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