Hill’s Pet Nutrition
Because You're Only Human - Dog
Jul 2026
Hill’s Pet Nutrition explores the daily routine of pet ownership in the commercial film, Because You're Only Human. The project follows a series of candid, domestic interactions, focusing on the specific care provided to animals with health requirements within a residential setting. Directed with a focus on warm interior styling, the piece utilises natural light to maintain a clean, grounded aesthetic throughout the live-action production. The narrative centres on the bond between pet and owner, highlighting the shared experiences of household life. Production services for the project were provided by BRYGHT YOUNG THINGS, with creative development from the team at VML Kansas City and music and sound design by BUTTER Music and Sound.
Horizontal, Commercial, Warm, Clean
Natural light
CPG / Packaged Food
Living Room
TVC / TV Commercial
