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Harvey Norman: Christmas 2024

Date

Jan 2024

Description

Harvey Norman presents their Christmas 2024 campaign, an editorial series focused on seasonal food and beverage preparation within contemporary domestic interiors. The campaign highlights kitchen appliances and table settings through a clean, warm aesthetic captured in a series of bright, naturally lit photographs. Photographer Jonny Valiant leads the visual execution, with set design by Wildsets and prop styling by Jerrie Joy Redman Lloyd. The imagery balances commercial product placement, such as range cookers and wine refrigerators, with festive culinary displays, utilizing a soft color palette to create an inviting holiday atmosphere.

Style

Vertical, Warm, Clean, Commercial

Techniques

Natural light

Event

Christmas

Context

Advertising Campaign

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