Hanley Economic Building Society: 30s
Date
Feb 2025
Description
Hanley Economic Building Society details the home construction process in this 30-second commercial. The project follows a couple through their journey of planning, financing, and building a custom home. The narrative balances intimate consultations with a mortgage advisor alongside the physical development of a construction site. Featuring live-action technique, the commercial transitions from detailed architectural blueprints to the installation of a finished kitchen, employing natural lighting to maintain a clean commercial aesthetic throughout the banking and finance-focused campaign.
Style
Horizontal, Commercial, Clean
Industries
Context
TVC / TV Commercial
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