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Gzavnili: Brand Identity

Date

May 2024

Description

Gzavnili’s brand identity project establishes a visual system for the logistics sector, grounding the brand’s digital presence in a palette of high-contrast black, cream, and vibrant green. The execution centers on minimalist graphic design and motion graphics, utilizing bold sans-serif typography and vector iconography to communicate core shipping services between NYC and Tbilisi. Onephase led the graphic design, creating a cohesive visual language that spans from static packaging mockups to dynamic mobile app interfaces. The project integrates functional elements such as wireframe animations and 3D CGI to illustrate service efficiency, maintaining a clean, professional aesthetic across all physical and digital touchpoints.

Style

Horizontal, Commercial

Color
Lime
Background

Solid Colour

Context

Brand Film / Corporate Video

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