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Guéri Skin Science

Brand Identity
Date

Apr 2021

Description

Guéri Skin Science introduces its brand identity, a project focused on clean, minimalist aesthetics across its packaging and product presentation. The visual system relies on tonal typography and tactile details, such as debossed branding on paper surfaces and serif letterforms to establish a clinical yet refined tone. The imagery reflects this focus through a consistent studio approach, employing soft lighting and neutral grey backgrounds to highlight the translucency of gel formulations and the materiality of its skincare containers. The project features graphic design by Jacob Lindblad, copywriting by Peter Strandby, and photography by Mads Armgaard.

Style

Commercial, Clean, Minimalist, Horizontal

Industries

Skincare

Color
Pure White
Background

Grey Seamless

Context

E-commerce / Product

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