GQ Poland

Jul 2026

For the July 2026 cover of GQ Poland, the creative team has masterfully balanced the high-fashion sensibilities of editorial magazines with a playful, subverted take on domestic luxury. Photographer Dorota Szulc captures the subject in an environment that defies typical high-end fashion settings, placing him within the functional grit of a professional stainless-steel kitchen. This juxtaposition provides a sharp, clean backdrop that allows the sophisticated texture of his light blue-striped pajamas and the casual, unstructured coat draped over his shoulders to command the viewer's attention. Through the lens of a studio strobe setup, the lighting remains bright and precise, ensuring that every detail from the meticulous red piping on the sleepwear to the unconventional prop—a small tray holding a club sandwich—remains crisp and intentional. Fashion Editor Karolina Gruszecka leans into this deliberate contrast, bridging the gap between polished studio portraiture and a more candid, narrative-driven aesthetic. The presence of makeup artist Wilson Will is felt in the refined yet natural presentation of the talent, grounding the editorial flair in a believable, human element. The result is a striking cover that feels both curated and provocatively off-kilter, successfully maneuvering the intersection of culinary industry staging and traditional magazine media to create a memorable and visually arresting piece of visual storytelling.

Editorial

Studio strobe

Magazines, Media & Entertainment