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Shai Gilgeous-Alexander wearing an all-black outfit with a hooded jacket, studded belt, and boots against a studio backdrop.
Shai Gilgeous-Alexander posing in an all-black hooded jacket, cropped trousers, studded belts, and boots against a grey studio wall.
NBA player Shai Gilgeous-Alexander looking down wearing a dark hooded jacket and silver chain in a cool-toned studio portrait.
Magazine spread featuring NBA player Shai Gilgeous-Alexander wearing a black jacket and silver chains next to stylized metallic typography.
Shai Gilgeous-Alexander holding a basketball beside a shopping cart filled with basketballs on a white background
Shai Gilgeous-Alexander standing in a brown jacket, striped tie, and wide-leg trousers outdoors against a stone block wall.
Shai Gilgeous-Alexander posing enveloped by a massive red and white Canadian flag for a GQ Magazine editorial.
GQ Magazine spread featuring NBA player Shai Gilgeous-Alexander in an olive green coat, tie, and trousers holding a red duffle bag.
Shai Gilgeous-Alexander standing outdoors against a concrete block wall wearing a dark jacket, white shirt, and striped tie for GQ Magazine.
Magazine spread of Shai Gilgeous-Alexander wearing a brown fur-collar jacket, beaded necklace, and eyeglasses in an editorial feature.
Shai Gilgeous-Alexander wearing an all-black outfit with a hooded jacket, studded belt, and boots against a studio backdrop.
Shai Gilgeous-Alexander posing in an all-black hooded jacket, cropped trousers, studded belts, and boots against a grey studio wall.
NBA player Shai Gilgeous-Alexander looking down wearing a dark hooded jacket and silver chain in a cool-toned studio portrait.

GQ Magazine U.S. The NBA Enters It's SGA Era 2025

About

GQ Magazine U.S. profiles NBA athlete Shai Gilgeous-Alexander in the editorial feature, 'The NBA Enters Its SGA Era.' Through a collection of studio and location-based portraiture, the project explores the intersection of professional basketball and contemporary menswear. Photographer Jason Nocito captures the subject in both minimalist, soft-light studio environments and high-contrast outdoor settings, highlighting the athlete's personal style and professional persona. Fashion editor and stylist Matthew Henson curates a wardrobe that spans from sleek, all-black layered streetwear to polished, traditional tailoring. The visual narrative incorporates graphic elements, including bold typography and magazine layout spreads, utilising techniques such as chiaroscuro, analogue film textures, and natural light to maintain a clean yet moody aesthetic throughout the editorial layout.

Brand

GQ Magazine U.S.

Credits

Jason Nocito
Photographer
Matthew Henson
Fashion Editor/Stylist
Shai Gilgeous-Alexander
Athlete

Styles

Editorial
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