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Google Pixel: Running Late

Date

Jan 2025

Description

Google Pixel presents 'Running Late,' a commercial spot centered on the everyday utility of mobile voice assistance. The film depicts a passenger navigating a time-sensitive commute, leaning into a relatable, high-stakes moment. Produced by Tohukushinsha Film Corporation with creative direction from Hakuhodo, the piece utilizes a live-action technique to ground the technology in a clean, naturalistic environment. Yessian Music provides the sound design, rounding out this consumer electronics campaign.

Style

Horizontal, Commercial, Clean

Color
Burgundy
Pure White
Background

Garage

Context

TVC / TV Commercial

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