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Google Pixel: Feature Drop

Date

Aug 2024

Description

Google Pixel presents its latest Feature Drop in this commercial campaign, highlighting software updates across its hardware ecosystem. The video spans smartphones, smartwatches, and tablets, integrating clean product shots with lifestyle scenes. Production by AGÜITA, the film utilizes a mix of 3D render / CGI and live-action techniques. The narrative is driven by dynamic motion graphics and bold typography, set against minimal backgrounds to emphasize the design of the device range.

Style

Horizontal, Commercial, Clean

Techniques

3D render / CGI, Motion Graphics

Color
Pure White
Jet Black
Background

Solid Colour

Context

Advertising Campaign, TVC / TV Commercial

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