GODIVA
Behind the Scenes: 100 Years of Crafting Memories
Apr 2026
GODIVA marks its centenary with a retrospective campaign that explores the brand's heritage through the lens of its production evolution. This behind-the-scenes look chronicles the assembly of the anniversary narrative, capturing the synthesis of live-action technique and digital art. The project captures the creative interplay between voice talent, animators, and production teams as they integrate historical archival photography with 3D render/CGI elements. Created in collaboration with agency /prompt., the work emphasizes the technical assembly of the brand's archival story, utilizing a documentary approach to examine the craftsmanship behind the campaign.
Documentary, Horizontal, Commercial, Moody
3D render / CGI
CPG / Packaged Food
Backstage / Behind the Scenes, Brand Film / Corporate Video
