Financial Times - HTSI Magazine: Puig
Date
Oct 2025
Description
Financial Times HTSI Magazine profiles the heritage and aesthetic of the Puig fragrance house. Captured by photographer Pepe Herreros, the series documents the evolution of the brand through a mix of contemporary editorial stills and archival film references. Visuals lean into a warm, tactile aesthetic, utilising hard light to accentuate the glass contours and organic forms of both modern and vintage fragrance bottles. The imagery balances high-contrast studio compositions with industrial production scenes, employing analogue film techniques to ground the narrative in a distinct, nostalgic tone.
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