Financial Times - HTSI Magazine

Oct 2025

Financial Times - HTSI Magazine presents a deep dive into the legacy and production of Puig, captured through a series of editorial features. The project highlights the artisanal nature of the brand’s fragrance line, balancing contemporary product presentation with historical archival elements. Photographer Pepe Herreros documents the collection through a lens that emphasizes materiality and light. The visuals utilize analogue film and grainy textures, leaning into hard light and natural light to accentuate the glass contours, cork stoppers, and distinct typography of the bottles. These compositions contrast modern studio arrangements with glimpses of the assembly line, creating a cohesive visual narrative across the magazine feature.