FANDUEL

Feb 2026

FanDuel debuts a :30 commercial spot for the Super Bowl, centered on a series of shared celebrations in a dimly lit bar and restaurant setting. The narrative leans into communal themes, showcasing diverse groups ranging from friends to local service workers as they share a toast in an inviting pub environment. Developed with Arts & Letters Creative Co., the spot utilizes a warm, live-action technique to establish its social atmosphere. The production was helmed by Arts & Sciences, with editorial support from Arcade Edit and post-production and VFX services provided by Preymaker and Ethos Studio. Sound design and music composition for the project were managed by a collective including Barking Owl, Sound Asylum, and Overcoast Music + Sound.

Horizontal, Commercial, Warm

Gambling

Bar

TVC / TV Commercial