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Brands

Esquire UK

Power Moves
Date

Jun 2026

Description

Esquire UK elevates the intersection of athletic performance and high fashion in Power Moves, a striking editorial spread that demands attention through kinetic energy and sculptural composition. Photographer Yis Kid expertly maneuvers the lens to capture the human form in state of suspension, utilizing high-speed techniques and precise studio strobe lighting to freeze mid-air leaps against stark, minimalist backdrops. This project thrives on the contrast between the stillness of portraiture and the raw, gravity-defying motion of the talent. With model Alton Mason at the center of the frame, the visuals lean into a sophisticated dialogue between luxury sportswear and contemporary tailoring. Fashion editor and stylist Jeanie Annan-Lewin curates a diverse wardrobe, from vibrant technical windbreakers to sharp, double-breasted jackets, each piece articulated with clean lines that respond to the model’s athletic movement. Hair stylist Tyler Johnston contributes to the aesthetic cohesion, ensuring the grooming remains as sharp as the crisp lighting. The imagery functions as a masterclass in editorial rhythm, blending traditional portraiture with live-action techniques to create a sense of velocity. By synthesizing fluid motion with a steady, composed gaze, the project effectively redefines the modern masculine silhouette. Every diptych serves as a deliberate study in texture and form, confirming Power Moves as a standout exploration of style within the high-fashion industry.

Style

Editorial

Techniques

Studio strobe

Industries

Luxury Fashion Houses, Fashion

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