ESPN: The Kid
Brand
Date
Feb 2023
Description
ESPN's broadcast spot, The Kid, leans into the fast-paced vernacular of sports journalism. The commercial follows a narrative thread around athlete drafting and scouting, structured through a series of anchor-led segments and commentary sequences. Produced by Hungry Man US, the film utilizes professional broadcast lighting and a clean, live-action technique to mirror the aesthetic of a high-end sports newsroom. The execution maintains a cinematic register while centering on the studio-based dynamics of media reporting.
Style
Horizontal, Cinematic, Clean
Industries
Color
Jet Black
Pure White
Background
Office
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.