Engine
Nightmare Motel
Brand
ProjectNightmare Motel
Date
Feb 2026
Description
Engine explores the uncanny atmosphere of a roadside establishment in their latest campaign, Nightmare Motel. This cinematic commercial focuses on the interactions between an elderly innkeeper and a group of construction workers, set within a dimly lit, vintage-inspired motel lobby. The project leans into a moody aesthetic, defined by dramatic shadows and a tight color palette of deep blues and warm, amber lamp light. Production duties for the live-action spot were handled by PRETTYBIRD US, which maintains a cinematic tone throughout the narrative.
Style
Horizontal, Action, Cinematic, Moody, Warm
Industries
Vehicle Rental & Rideshare
Color
Jet Black
Burnt Orange
Background
Hotel Lobby
Context
TVC / TV Commercial
Associated creatives
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