Logo
An aluminium beverage can with blue and orange branded label partially buried in textured white snow.
Graphic poster for DesignMarch featuring bold red and blue jagged geometric patterns and white typography on a textured background.
Person walking while carrying a blue and orange patterned tote bag outdoors on a concrete surface
Blue lanyard with black plastic buckle attached to a staff ID badge on a textured grey background.
Graphic pattern featuring repeating italic DM and HM letters in red and white against a blue background for DesignMarch.
Illuminated bus stop poster advertising DesignMarch early bird tickets in a snow-covered urban street setting at night.

DesignMarch Brand Identity 2025

About

DesignMarch presents a comprehensive brand identity system that translates festival programming into a cohesive visual language. Through a mix of motion graphics and static print collateral, the project leverages vector-based typography and high-contrast color palettes to define the event's professional aesthetic. Graphic design by Strik anchors the work, utilizing bold geometric patterns and dynamic layering techniques that appear across both digital and physical applications. The system extends into environmental and merchandise touchpoints, from outdoor advertising in urban settings to custom event textiles. By integrating clean minimalist layouts with vibrant color-blocking, the identity maintains a consistent look whether displayed on luminous digital screens or printed on event ephemera. The execution emphasizes a flexible grid structure, showcasing the festival's diverse scope through fluid motion and precise typographic composition.

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