Model Hoyong Kim posing with a metal ice cream scoop and wearing a red polo shirt against a black background.

Man wearing eyeglasses, plaid shirt, and jeans holding an ice cream cone against a black background.

Close-up portrait of a male model wearing luxury watches and a light blue sleeveless shirt with an ice cream cone on his shoulder against a black background.

Hoyong Kim eating an orange popsicle in a white graphic tank top with pin badges for Dazed & Confused Korea.

Model Hoyong Kim posing in a red and white striped cut-out crop top, brown suede gloves, and blue jeans against a black backdrop.

Model Hoyong Kim standing against a white seamless backdrop wearing orange and blue striped trousers and a white draped top.

Model Hoyong Kim with a red-stained fist against a white studio background wearing a black sleeveless top and wrist watch.

Dazed & Confused Korea STILL BEAUTIFUL 2026

About

In the striking editorial Still Beautiful, Dazed & Confused Korea pushes the boundaries of contemporary fashion photography through a deliberate juxtaposition of high-end luxury styling and playful, tactile absurdity. Captured by photographer Sungjae Oh, the series serves as a bold exploration of modern masculinity, utilizing model Hoyong Kim to anchor a narrative that feels both subversive and impeccably polished. The project leans into the classic editorial tradition of studio portraiture, yet injects a surrealist twist by introducing melting ice cream and viscous, saturated substances into the frame. These textural interventions contrast sharply against the backdrop of luxury watches and curated sportswear, elevating mundane props into deliberate stylistic statements. Employing both precise studio strobe techniques and natural light, the shoot achieves a clinical, high-contrast aesthetic that emphasizes the fine details of the model’s attire and skin texture. By balancing the sharp lines of chronograph wristwatches and tailored denim against the chaotic drip of a melting popsicle, the campaign crafts a visual vocabulary that is equally provocative and elegant. This work showcases a masterclass in fashion art direction, where the intersection of minimalist backgrounds and deliberate, unconventional styling choices allows for a truly immersive experience that feels as much like an art exhibition as it does a showcase for contemporary apparel.