Comcast’s project 'Retreat' is a commercial production that leans into a cinematic, documentary-style aesthetic. The film follows a group traversing a dusty settlement, marked by its desaturated palette and reliance on natural daylight to establish an austere atmosphere.
The piece, developed by agency Goodby Silverstein & Partners, utilizes live-action techniques to frame the march through rugged, column-lined landscapes. MJZ L.A. managed production duties, while The Roots Production Service provided local support for the shoot.
