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Collectible Dry

Via Lemann
ProjectVia Lemann
Date

Jun 2026

Description

Via Lemann for Collectible Dry serves as a masterclass in the power of restraint, leaning into an aesthetic of editorial minimalism that elevates the luxury fashion houses narrative to a sculptural level. Photographed by Byron Mollinedo, the series navigates the tension between the organic and the industrial, utilizing natural light and high-contrast studio strobe setups to dissect the architecture of modern apparel. Stylist Gaia Fraschini constructs a visual language centered on texture and form, where deep black textiles—from structured tweed jackets to sheer tights and embellished leather sandals—are set against stark white backgrounds or raw urban environments. The project benefits significantly from the precision of hair stylist Marco Minunno and makeup artist Mary Cesardi, whose work enhances the clean, contemporary aesthetic of the models without ever distracting from the intricate detailing of the garments. Throughout the editorial series, the interplay between the body and the frame feels deliberate, whether the subject is reclining against industrial metal or posing confidently against a city water tower. By focusing on the sharp geometry of cutouts, statement accessories, and balanced silhouettes, the collection captures the essence of refined couture in a modern context. It is a sophisticated, portrait-driven project that prioritizes clean lines and high-fashion sensibility, resulting in a cohesive visual journey that feels both timeless and aggressively current.

Style

Editorial, Vertical

Techniques

Natural light

Industries

Luxury Fashion Houses, Fashion

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