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Coachable

Brand Identity
Date

May 2025

Description

Coachable’s brand identity centers on a clean, technical visual system tailored for the technology and digital platform sector. Developed with graphic design by Konpo and project direction from Visie Admin, the identity leverages a palette of structured colors—ranging from Inspiring Purple to Coding Black—and precise typography including FK Grotesk Mono and Neue Montreal. The execution spans a wide array of brand touchpoints, from minimalist 3D renders and physical assets like stickers and binders to complex digital UI designs for mobile and desktop platforms. Using motion graphics and data visualization, the project establishes a cohesive aesthetic that emphasizes system-wide readability and corporate accessibility standards. Throughout the various motion sequences and static specimens, the work highlights a disciplined approach to layout, utilizing code-inspired motifs and geometric line art to communicate the brand's focus on engineering career development.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

Apps & Digital Platforms

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