Coach: Yara Shahidi The Tabby Bag
Brand
Date
Dec 2025
Description
Coach highlights the Tabby bag in this fashion campaign featuring actress and model Yara Shahidi. Set against an urban rooftop, the film captures the accessory through a series of fluid movements and editorial framing. The commercial utilizes a vertical format and saturated color palette, leaning into warm, crisp lighting to define the product’s multi-tone leather texture. Sound design for the project was provided by MAS-Music and Strategy.
Style
Vertical, Commercial, Saturated, Warm
Industries
Color
Burgundy
Jet Black
Caramel
Background
Rooftop
Context
Advertising Campaign
Associated creatives
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