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Coach: COACHTOPIA 2025

Brand
Date

Sep 2025

Description

The Coachtopia 2025 campaign for Coach highlights the brand's latest leather goods through a series of fashion editorial and commercial portraits. The imagery leans into an earthy aesthetic, utilizing warm, clean lighting to emphasize the textures of distressed leather outerwear and quilted shoulder bags. Photographed by Louise & Maria Thornfeldt, the campaign features models Kai Schreiber and Stef Bonomo across a variety of indoor studio and street-style settings. Stylist Max Ortega curates a layered look, complemented by hair styling from Dre Demry Sanders and makeup by Marcelo Gutierrez, resulting in a raw, editorial visual narrative.

Style

Editorial, Vertical, Earthy, Clean, Warm

Techniques

Natural light

Color
Jet Black
Chocolate
Background

Set-dressed

Context

Advertising Campaign

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