Claire's
Spring Break
Brand
ProjectSpring Break
Date
May 2026
Description
Claire's presents Spring Break, a commercial campaign capturing a group of friends engaged in outdoor activities. The project leans into a playful aesthetic, with scenes transitioning from skateboarding and running through palm-lined settings to posing in a photo booth. The execution relies on live-action techniques and natural daylight, emphasizing friendship bracelets and seasonal accessories. Sound design and music for the commercial were provided by Heavy Duty Projects.
Style
Horizontal, Commercial, playful, Warm
Industries
Specialty Retailers
Color
Royal Blue
Pure White
Magenta
Background
Street
Context
TVC / TV Commercial
Associated creatives
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