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Chery Motors Australia

You Can’t Undrive It - Massage Seats
Date

Sep 2026

Description

Chery Motors Australia introduces the massage seat features of their latest electric SUV in this commercial spot. Directed through Collider, the campaign leans into a cinematic aesthetic, utilising live-action techniques to capture a moment of driver comfort within a broad, outdoor setting. The production emphasises a desaturated palette and natural light to frame the vehicle against an expansive, overcast environment. Sound design for the project was provided by Heckler Sound, grounding the narrative in a precise audio landscape.

Style

Horizontal, Commercial, Cinematic, Desaturated

Techniques

Natural light

Industries

Electric / EV

Color
Light Grey
Forest Green
Background

Carpark

Context

TVC / TV Commercial

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