Cheerful Twentyfirst, YouTube: Unboxed
Brands
Date
Apr 2025
Description
YouTube partnered with agency Cheerful Twentyfirst to produce Unboxed, an immersive live brand experience. The event identity is defined by a futuristic tunnel installation, using red and blue neon lights to transition guests into the main venue space. The project channels a high-energy atmosphere, featuring dynamic editing and polished, cinematic visuals. Captured through live-action techniques, the documentation focuses on the scale of the environment, incorporating atmospheric stage lighting and large-scale branding throughout the event proceedings.
Style
Horizontal, Cinematic, Polished
Industries
Color
Jet Black
Scarlet
Royal Blue
Background
Hotel Lobby
Context
Brand Film / Corporate Video
Associated creatives
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