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CHART

Brand Identity
Brand
CHART
ProjectBrand Identity
Date

Jan 2022

Description

The brand identity for CHART, an art fair held at Charlottenborg, centres on a cohesive visual system spanning editorial publications, environmental signage, and digital collateral. Designed by Studio C, the project leverages minimalist aesthetics and clean, editorial typography to establish a professional presence across both physical and digital touchpoints. Execution across the identity project features a consistent reliance on natural light and clean, structural layouts. From printed programme booklets to large-scale outdoor banners, the design prioritises legibility and contemporary composition. Studio C’s approach incorporates motion graphics for digital showcases and architectural photography to frame the fair’s environment within the Media & Entertainment and Events sectors.

Style

Horizontal, Clean

Techniques

Natural light

Industries

Festivals & Events

Color
Jet Black
Pure White

Associated creatives

Studio C
Studio CGraphic Design
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