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Ceramicah: Brand Identity

Date

Mar 2023

Description

Present Studio developed the comprehensive brand identity for Ceramicah, a project rooted in tactile materiality and editorial design. The visual system anchors on structured, minimalist layouts that combine monochrome photography of raw earth materials with bold, serif typography. By focusing on clean compositions, the design establishes a consistent language across both digital touchpoints and physical brand collateral. Execution of the identity extends to diverse formats, including commercial packaging, e-commerce interfaces, and interior lifestyle photography. The project leans into natural lighting and warm, earthy tones to frame the brand's minimalist ceramic vessels and lighting products. Detailed techniques like blind embossing and crisp, grid-based layouts reinforce the brand’s focus on craft and surface texture.

Style

Minimalist, Horizontal, Commercial, Clean

Techniques

Typography

Color
Jet Black
Context

Advertising Campaign

Associated creatives

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