Cardboard Stage
CA.ST - Cardboard Stage
Brand
ProjectCA.ST - Cardboard Stage
Date
Oct 2025
Description
The branding identity for Cardboard Stage (CA.ST) by StudioThinktank establishes a visual system centered on the intersection of human movement and graphic structure. The identity utilizes a high-contrast palette of cobalt blue against monochrome editorial photography to define its aesthetic, which is applied across a range of physical and digital assets. Executed with a focus on typography and minimalist layouts, the branding incorporates tactile elements such as emboss and deboss finishes on stationery. The project leans into a grainy, analogue-inspired style for its photography, paired with clean commercial mockups for apparel and street-level advertising.
Style
Horizontal, Commercial, Minimalist
Techniques
Typography
Color
Royal Blue
Associated creatives
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