Capital One presents 'Sleigh Ridin', a commercial spot that blends holiday imagery with brand messaging. Featuring Santa Claus and a chorus of dancing elves within a busy workshop, the piece centres on the Quicksilver offering.
The production, executed by Hungryman, leans into a nostalgic visual tone through live-action technique. The choreography and set design integrate holiday lights and workshop motifs to establish the festive setting.
Creative development was led by agency partner GSD&M, with post-production and VFX handled by Mackcut, House of Parliament, and Trafik. Audio production and sound design were completed by Lime Studios.