Logo
White takeaway coffee cup with a printed label attached, set against a smooth grey gradient background
Product packaging branding for Cafe Ephemera featuring coffee bags, a bottle, a cup, and a label on a reflective surface.
Three white coffee bags with bold typography and colorful paper tags clipped to the tops against a grey background.
Orange paper shopping bag with black handles and Ephemera branding on a grey reflective surface
Amber cold brew coffee bottle with a bright orange label set against a minimalist light background
Stack of white ceramic coffee bowls with printed illustrations and a silver spoon against a gradient background
Two matte dark spoons crossed diagonally on a neutral grey seamless background, featuring engraved sun and fish illustrations.
Two cream-colored ceramic mugs with illustrated black graphics floating against a smooth gradient gray background.
Unfolded white paper packaging die-cut template featuring bold black typography and an orange label for Cafe Ephemera.
White takeaway coffee cup with a printed label attached, set against a smooth grey gradient background
Product packaging branding for Cafe Ephemera featuring coffee bags, a bottle, a cup, and a label on a reflective surface.

Café Ephemera Brand Identity 2026

About

The brand identity for Café Ephemera serves as a masterclass in editorial minimalism, grounding the coffee experience in a sophisticated visual language that favors restraint and narrative detail. Executed through the collaborative expertise of STUDIO OKGO, which helmed the project’s design, motion, and illustration components, the identity system translates the brand’s essence into a cohesive suite of commercial assets. The visual strategy centers on a clean studio aesthetic, where white ceramic, matte paper packaging, and dark cold brew bottles are elevated by bold serif typography and intricate, whimsical line art. These illustrations—featuring stylized rabbits, owls, and organic motifs—bring a sense of playfulness to the refined, professional design architecture. Utilizing studio strobe techniques to ensure crisp highlights and precise shadows, the imagery leans into a high-end, cinematic quality that highlights the tactile nature of the materials, from the textured product tags to the metallic sheen of branded cutlery. By integrating 3D render and CGI elements, the project maintains a seamless consistency across all touchpoints, whether in the flat-lay packaging templates or the macro product compositions. This identity successfully channels a quiet, thoughtful brand presence, positioning Café Ephemera as a destination that values both the art of the craft and the storytelling inherent in every carefully curated cup.

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