Salsa Mutua

Sep 2026

The brand identity for Salsa Mutua leans into an energetic and playful aesthetic, utilizing a saturated palette of yellow, red, and green to anchor the food and beverage company's visual language. The project encompasses a range of commercial photography, motion design, and graphic illustration, featuring recurring motifs such as stylized cats and bold, block-lettered typography. AH Work led the design efforts, creating vector-style imagery and graphic patterns that appear across both print and digital assets. This work is complemented by photography from Alberto Pinto and motion graphics directed by Adrián Zarraga, who brought the brand’s kinetic identity and animated sequences to life. The execution frequently employs flash lighting and natural light to emphasize the vibrant commercial appeal of the product packaging and promotional materials.

Vertical, Warm, Graphic

Solid Colour

Advertising Campaign