BIC South Africa: Let Your Ink-side Out
Brand
Date
Jan 2026
Description
BIC South Africa explores the potential of creative expression in this commercial campaign, 'Let Your Ink-side Out.' The project features a pair of students in a classroom setting, using vibrant pens to transform their notebooks into canvases for fantastical creatures. Produced by Boundless - The Unlimited Agency, the film combines live-action technique with layered VFX to manifest the children’s drawings within the real-world space. The production leans into a playful atmosphere, utilizing warm, natural daylight to anchor the narrative in a familiar school environment.
Style
Horizontal, Commercial, playful, Warm
Techniques
VFX / visual effects
Industries
Background
Office
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.