Bernat Klein Foundation
Brand Identity
May 2023
The Bernat Klein Foundation brand identity project, executed by Graphical House, establishes a comprehensive visual language that draws on the foundation's modernist roots and architectural legacy. The design system utilizes a clean, minimalist approach, characterized by bold sans-serif typography, a structured colour palette, and a refined geometric logo mark. Across the collateral, which includes exhibition panels, printed publications, and digital UI elements, the work balances archival imagery with contemporary graphic design. The execution leans into a variety of textures—from the tactile quality of printed belly bands and textile pieces to the sharp contrast of monochrome motion graphics—maintaining clarity across both print and architectural installations.
Horizontal, Commercial, Clean, Minimalist
