BBVA
Son in Law
Brand
ProjectSon in Law
Date
Jun 2026
Description
BBVA presents 'Son in Law,' a narrative-driven project for the banking and finance sector. The film features a staged, intimate conversation set within a traditional domestic interior, focusing on the character dynamics between three figures. The execution leans into a cinematic aesthetic, utilizing warm lighting to define the space. Produced by GREATERGOOD, the piece employs live-action technique to ground the dialogue within a classic, composed setting.
Style
Horizontal, Cinematic, Warm
Industries
Banking
Color
Chocolate
Jet Black
Cream
Background
Living Room
Context
Brand Film / Corporate Video
Associated creatives
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