BBC: BBC Storytelling “Made of Here”
Brand
Date
Sep 2025
Description
BBC’s 'Made of Here' is a cinematic campaign that juxtaposes expansive, rugged natural landscapes with the intimate texture of urban environments. The film uses large-scale architectural projections to overlay human portraits onto diverse settings ranging from coastal cliffs to city housing estates. Produced in collaboration with Somesuch and BBC Creative, the work leans into a surreal visual language. The aesthetic relies on atmospheric lighting, desaturated color grading, and a blend of live-action technique and VFX to build its narrative presence.
Style
Horizontal, Cinematic, Surreal, Desaturated
Techniques
VFX / visual effects
Industries
Color
Navy
Charcoal
Context
Brand Film / Corporate Video
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