Bazaar Hall

Oct 2025

Bazaar Hall is a multifaceted culinary destination that blends industrial architecture with a cohesive, retro-inspired visual identity. The project encompasses a comprehensive branding system, featuring bold, custom geometric typography and a diverse array of modular icons that unify the venue’s various sub-brands—ranging from brasseries and bars to pop-up installations. Developed through a collaborative effort, the project integrates architectural design by SEA Architecture, Agence Sulsul, and Félix Lebourgeois with a versatile graphic system designed by Benjamin Lory. Photography by Cyril Folliot and ATM Communication documents the environment, which balances clean, industrial structural elements with whimsical interior details and vibrant neon signage. The identity relies on a high-contrast aesthetic and vector-based typography, ensuring the brand remains recognizable across digital social media grids, physical signage, and environmental applications.

Horizontal, Commercial, Clean

Restaurants

Brand Film / Corporate Video