Batteries Plus
Pinata
Apr 2026
Batteries Plus presents Pinata, a commercial project that captures the brand’s retail services through a blend of professional business settings and humorous, live-action storytelling. The campaign moves between an outdoor retail environment featuring staff near product inventory and an interior retail space focused on store shelving. Developed by Wpromote, the production utilizes natural light to highlight the brand's operational environment. The narrative transitions from a direct, professional conversation regarding equipment to a lighthearted scene involving a battery-shaped prop, emphasizing a approachable brand presence within the specialty retail sector.
Humorous, Horizontal, Commercial, Clean
Natural light
Specialty Retailers
Retail Storefront
TVC / TV Commercial