ASOS
Ecomm Nov 2023
Brand
ProjectEcomm Nov 2023
Date
Nov 2023
Description
ASOS presents a series of e-commerce visuals for their November 2023 apparel collection, focusing on high street fashion and seasonal streetwear. The campaign highlights a range of layered silhouettes, from quilted puffer jackets and varsity-style outwear to relaxed denim and accessories. Captured by photographer Alex Piñero, the project utilizes high-key, clean studio lighting to maintain focus on garment textures and apparel detailing. Model Alex Salgado features throughout the imagery, styled in casual, contemporary ensembles against a minimalist seamless background.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
High Street Fashion
Background
White Seamless
Context
E-commerce / Product
Associated creatives
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