Armani Beauty

May 2024

Armani Beauty presents a campaign for the Luminous Silk Glow Blush, featuring a series of macro-focused portraits that emphasize skin texture and cosmetic pigmentation. Photographed by Jair Sfez, the work utilizes clean, diffused beauty light to highlight a radiant, natural flush across diverse complexions. The imagery integrates detailed product swatches with close-up studies of the models, leaning into a polished aesthetic that centers on the product's smooth finish. The series features model Brandy Elice, with manicure styling by Magda S. The composition leans into minimalist, commercial photography techniques, utilizing natural tones and neutral backgrounds to maintain focus on the makeup application and product wearability.

Commercial, Clean

Cosmetics

White Seamless

Advertising Campaign