ANDMARQ
Brand Identity
Brand
ProjectBrand Identity
Date
Oct 2020
Description
Plus X developed the brand identity for ANDMARQ, establishing a modern visual system defined by its reliance on geometric contrast and a systematic typographic hierarchy. The project centers on the use of Neue Haas Unica, utilizing varying scales and weight combinations to maintain clarity across diverse corporate assets. The execution channels a minimalist aesthetic through distinct color blocking in vibrant orange and red tones. Technical applications range from high-contrast graphic design and 3D render/CGI visuals for stationery to clean UI illustrations and tactile photography across merchandising elements.
Style
Horizontal, Commercial, Clean
Techniques
Typography
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