iO Donna

Sep 2026

Alta quota for iO Donna leans into the rugged isolation of alpine landscapes, presenting a collection of high-fashion editorial imagery. Photographer Magnus Reed captures model Marie Louwes against a backdrop of dramatic mountain peaks, rocky ridges, and dense woodland, using natural daylight to anchor the production in a raw, authentic environment. Fashion editor and stylist Valentina Fino drives the aesthetic, layering intricate knits, faux-fur textures, and elaborate patterns that play against the stark terrain. The editorial employs analogue film techniques to heighten the tactile quality of the garments, resulting in a series that emphasizes contrast between high-altitude topography and refined, layered winter styling.

Editorial, Vertical

Natural light, Analogue / film

Designer Fashion

Mountain

Editorial