Alberta Ferretti

Jun 2024

The Alberta Ferretti Resort 2025 collection campaign highlights a refined approach to contemporary tailoring and fluid silhouettes. Captured by photographer Josie Hall, the editorial series leans into a polished, minimalist aesthetic, placing focus on the drape of luxe fabrics like satin, chiffon, and structured leather. Styling by Poppy Kain threads a consistent narrative through the imagery, pairing crisp blazers and utility-inspired trousers with ethereal, ruffled gowns. The visual language relies on clean, directional studio lighting to emphasize texture, set against soft-toned gradient backdrops that maintain a desaturated and cooling palette throughout the series.

Editorial, Vertical

Soft Light

Lookbook