Adidas
Solar Glide
Brand
ProjectSolar Glide
Date
Jun 2026
Description
This Adidas campaign for the Solar Glide model bridges the gap between high-performance sportswear and creative lifestyle expression. By following diverse athletes and makers through a rotation of urban running paths and contemplative studio spaces, the film underscores the versatility of the apparel. The production, handled by GREATERGOOD, leans into a natural lighting aesthetic to unify the project's distinct environments. From gritty brick architecture to softer, draped indoor backdrops, the visuals emphasize movement and detail through live-action technique.
Style
Horizontal, Commercial, Warm
Industries
Sportswear
Context
Advertising Campaign
Associated creatives
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