7-Eleven brings a humorous tone to its latest commercial, titled Colada. The spot tracks a character-driven narrative centered on a man in a vibrant yellow suit, connecting his choice of beverage to the mundane environment of an office setting.
Produced by Eleanor in collaboration with agency partner Dentsu Aegis, the commercial leans into a clean, live-action technique. The production captures interior office locations and corridors, utilizing deliberate lighting to emphasize the product throughout the sequence.