Victor Prado

Bio

Victor Prado is an accomplished studio photographer and director based in the vibrant heart of New York, New York. With a rich tapestry of cultural influences woven from his upbringing in Mexico City, Spain, Argentina, and the United States, Victor brings a unique perspective to his craft. He honed his technical skills and artistic vision at the prestigious Rochester Institute of Technology, and since relocating to New York in 2012, he has made a significant mark in the world of photography. Inspired by the dynamic interplay of art and design, Victor seamlessly blends a modern aesthetic with innovative techniques across both still and motion projects. His state-of-the-art studio, located in New York’s bustling Garment District, is equipped with cutting-edge technology, including the Kira robotic arm from Motorized Precision. This allows him to explore the boundaries of still-life photography and video, combining robotic motion technology with expert lighting to produce striking visual narratives that resonate with beauty and relevance. Victor is passionate about fostering strong, long-lasting relationships with his clients, understanding that collaboration is key to achieving impactful results. His impressive portfolio includes collaborations with renowned brands such as Bobbi Brown, L’Oreal, Shiseido, Bloomingdale’s, Estée Lauder, and many others, showcasing his versatility and dedication to excellence. In addition to his work in advertising, Victor has contributed his artistic vision to esteemed editorial publications, including GQ, Bloomberg Businessweek, Allure, Glamour, and The New York Times Magazine. Through his lens, he captures moments that not only tell a story but also engage and inspire audiences, solidifying his reputation as a leading force in contemporary photography.