Specialisms
Automotive, Lifestyle, Motion, Portrait, Sport
Bio
Simon is a distinguished London-based advertising photographer and director, renowned for his captivating imagery that resonates with audiences worldwide. With a career that spans multiple continents, he has collaborated with some of the most iconic brands, establishing himself as a leading figure in the realm of commercial photography and film. His journey into the world of directing began with the acclaimed short film ‘El Apprentice,’ shot in the vibrant landscapes of Chile, which garnered recognition at the prestigious LA Short Film Festival. Since then, Simon has lent his visionary talent to a diverse array of high-profile commercials, working with luxury brands such as Bentley and Mercedes, as well as global giants like Toyota, Volvo, and the Discovery Channel. His creative prowess was notably showcased in the powerful 'Bleed for England' campaign for the Rugby World Cup and more recently in engaging ads for Toby Carvery and Travelodge. In a groundbreaking fusion of technology and artistry, Simon has harnessed NASA-inspired techniques to create striking Gigapixel images, pushing the boundaries of traditional photography. His recent projects include crafting some of the world’s largest portraits for a major medical brand, allowing viewers to appreciate unprecedented detail in the human skin, a testament to his commitment to innovation and excellence in his craft. Simon's work not only captures the essence of his subjects but also invites viewers to experience the extraordinary in the everyday.