Seula Yi

Seula Yi is a talented emerging artist hailing from Seoul, South Korea, whose work vividly captures the essence of urban landscapes and expansive vistas. Utilizing gouache, watercolor, and digital illustrations, she translates the delicate moments of her daily life, travel memories, and intimate experiences into captivating visual narratives. Her artistic vision encompasses cities both by day and by night, where she skillfully evokes the poetry of urban life through dizzying perspectives and vast skies. Sunlit facades play with shadows, while at night, buildings transform into strings of golden lights. Behind each window lies a narrative of life—intertwined with the poignant solitude that echoes within the layered architecture of city living. Seula's masterful use of color imbues her work with a sense of fragility and ephemeral beauty, often tinged with a bittersweet nostalgia. Throughout her career, she has collaborated with a range of esteemed brands in South Korea, including L’Occitane en Provence, LG, Burt’s Bees, and CJ E&M. Her artistic talents have also graced the realms of film, television (notably the series *Because This is My First Life* on tvN), and digital platforms like Naver, often contributing to posters, jingles, and album covers. By weaving together personal reflections and broader societal themes, Seula Yi invites viewers to explore the intricate tapestry of modern life through her enchanting lens.